Ethnic and occasionwear brand Koskii has turned nine, marking the milestone with celebrations across stores and retail footprint milestone, crossing one lakh square feet of space pan-India. Since its launch in June 2016, the brand has grown from a single 1,000 square foot store to over 27 outlets across the country, alongside a growing online presence and global customer base.
To commemorate the anniversary, Koskii has announced a ‘Big Birthday Bash’ sale with discounts of up to 40%, plus an extra 10% off via coupon, the brand announced in a press release. The brand is also running an interactive Instagram contest with a Rs 9,000 prize, alongside in-store festivities and the launch of new collections.
According to Koskii, over 50,000 brides have chosen its lehengas for their wedding day, while more than 42 lakh people have visited its stores. The online store currently sees one sale every 80 seconds, with over 5.7 crore browsers to date.
Koskii’s apparel offering is designed to appeals] to a wide range of women, from brides to festive shoppers, combining heritage with accessibility. Looking ahead, the brand plans to scale its retail footprint, explore international markets, and introduce new digital initiatives while maintaining its emotional connection with customers across India and beyond, it announced.
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