Nykaa Luxe onboards Lisa Haydon as brand ambassador

Luxury beauty retailer Nykaa Luxe has onboarded actor Lisa Haydon as its new brand ambassador.

Haydon will feature in a campaign video showcasing global brands across eyes, lips, face, and fragrance. The film spotlights hero products from some of the world’s most coveted beauty brands.

Commenting on the association, a Nykaa spokesperson in a statement said “At Nykaa, we’ve seen a significant shift in how Indian consumers engage with luxury beauty, seeking not just premium products but a complete, elevated experience. Lisa Haydon embodies the effortless elegance and confidence that defines our Luxe identity, making her the perfect face for this campaign.”

Lisa Haydon added, “Nykaa Luxe is about more than just premium products; it’s about creating an experience that inspires self-expression and celebrates individuality. This campaign is a beautiful reminder that true luxury lies in how beauty makes you feel.”

Nykaa Luxe is home to over 150 of global beauty brands that include Charlotte Tilbury, Chanel, Dior Beauty, Jo Malone London, Obagi, Dr Barbara Sturm, GHD, among many others. It retails through its app, website, and Nykaa Luxe stores across the country.