Titan partners with Sobhita Dhulipala for new collection launch

Titan has partnered with Bollywood celebrity Sobhita Dhulipala to launch a new women’s watch collection, marking what the brand describes as a shift from timekeeping to personal style expression with a range of timepieces designed be versatile and modern.

“At Titan, we are designing pieces of personal expression,” said Titan Company Limited’s chief marketing officer at its watches and wearables division Ranjani Krishnaswamy in a press release. “Sobhita embodies this ethos perfectly. she is the embodiment of a new era: bold in presence, thoughtful in intention, and beautifully unafraid to rewrite the rules.”

Described by Titan as a celebration of women who shape their own narratives, the collection features classic and multifunctional styles. Options include rectangular and oval cases with crystal-studded bezels and mother-of-pearl dials, sleek multifunction watches with dual metal straps, and sculptural designs in silver, copper, and rose gold.

“I’m thrilled to partner with Titan because this collection honours that very spirit,” said Dhulipala about the partnership. “I’m proud to represent a collection that empowers women to express themselves fully and fearlessly.”

The new Titan Women collection is available across Titan World stores, multi-brand retailers, and online on its direct to customer e-commerce store. Prices begin at Rs 9,795.